YEAR END APPEAL


A not for profit public charter school, cares most about the urban youth, which attend without a fee for the family. Accomplished in a hands-on, technology infused educational environment that embraces differentiated instruction and individual attention that will allow our students to attend college, while developing a commitment to global citizenship, environmental sustainability, and personal virtue. Philip’s Education Partners relies on the gracious gifts of donors to keep doors open. An end of the year appeal email would be the last call for donations to contribute.

My role was to create a Photoshop design and HTML email that would remind donors that the end of the year was approaching and remind them that they must donate by Dec 31, in order for the donation to count for that year.

Result: A HTML email utilizing images saved for the web. Engaged donors through images of the children as a reminder of why they donate including a large button which links to the donation page.